SAINT LOUIS - Rodgers Townsend has promoted Michael McCormick to Senior Vice President, Executive Creative Director, effective immediately. McCormick succeeds Tom Hudder, who served in this capacity for 13 years.
McCormick was a Creative Director at RT from 1998 to 2006, working on clients including AT&T, Ameren, The Hartford, St. Louis Children's Hospital and the St. Louis Rams. He returned to the agency as a VP/Creative Director in 2009, having spent the intervening years first at McGarrah-Jessee in Austin, where he worked on Shiner Beers, Whataburger, Hyatt Lost Pines Resort and Frost Bank. Just prior to returning to RT, he was with Cramer-Krasselt where he worked exclusively on Porsche Cars of North America. His work has been recognized by Communication Arts, the Art Director's Club, International Andys, Graphis, Luerzer's Archive, Creativity and Print, and has earned the Austin ADDY Best of Show, St. Louis ADDY Best of Show for Print and TV, and multiple National ADDYs.
"We're thrilled that Mike will be leading the agency from a creative standpoint as we enter our 15th year," said Tom Townsend, Chief Creative Officer. "His experience and passion make him the perfect choice." McCormick added, "I'm honored to be promoted to this new role. RT is a great story I've been a part for much of my career and I'm excited to help write the next chapter."
Rodgers Townsend is a nationally acclaimed, full-service marketing communications agency delivering simple, actionable, transcendent creative solutions built on powerful strategies and rooted in deep consumer insight. Founded in 1996, we provide strategic planning, advertising, direct/one-to-one marketing, digital marketing and design services to a wide range of clients both nationally and regionally, including: AT&T, Dean Foods, Dot Foods, Enterprise Holdings, ExpressScripts, The Hartford, Missouri Baptist Medical Center, PBS, Scottrade and Unigroup.
Rodgers Townsend is a part of Omnicom Group Inc. (NYSE: OMC). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.